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Areas of Expertise
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Brand & Creative Strategy
Communications Planning
Proposition Development
Content Planning
Qualitative Research
Brand Architecture
Workshops (Online/ In-Person)

Portfolio Structuring
Conceptual Thinking
Report Writing

AI Tools: Waldo, Synthetic Users, DAIVID

Profile
 
I'm a Brand & Integrated Strategist intrigued by ideas at the intersection of creativity, business and social science.
 
With 10+ years experience, I've benefited from working in a diverse range of agencies, from boutique to global and PR to brand.
 
I’m a compulsive problem solver and lateral thinker, drawn to large-scale team projects spanning analytical thinking and creative solutions.
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Kind words
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"Philip is a super-bright and insightful strategist who embraces learning. He is interesting and interested, and always approaches work with a determination to really get under the skin of whatever he's working on or thinking about. I'd definitely recommend him, and hope to work together again in the future."
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Catherine McPherson, Freelance Strategy Director and Lecturer
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"Philip is very versatile and has always been willing to jump on to any new task set to him and worked hard to deliver what is required. A very capable individual, he would be a great asset to any business."
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Gillon Campbell, Strategy Director and Founder of Principal Ingredient Brand and Design Consultants
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"I was constantly impressed by Philip's ability to provide a solid direction out of massive amounts of information. Outside of work, Philip is loved for his wide ranging knowledge gained through varied reading, that can be seemingly random until he links them to the right subject. This provides a fascinating and insightful edge to conversations and briefs."
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Phillip Bott-Hansson, Freelance Strategy Director 

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©2020 by pjamesdavis.

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